Marketing Management Workshop

This training workshop will bring an expansive understanding of the theoretical and practical issues with marketing management. The focus of the modules reflects the changing marketing landscape and the tools required to excel in the field. When organizational success is underpinned by acquiring and retaining customers, marketing is conceivably the most important commercial discipline. Marketing management will nourish you with contemporary core concepts that can be applied to the marketplace.

Market Planning – Segmentation, Targeting, Positioning

• Segmentation Analysis
• Targeting Consumers
• Market Positioning and Repositioning Strategy
• Building Customer Profile

Understanding Product Life Cycles

• Planejamento do ciclo de vida do produto
• Crescimento de escala de escala
• Gerenciando transições e declínios
• Estratégias de serviço de produto cruzado

MANATERIANÇAS DA MONATIONAÇÃO, Branding e design || Soluções

• Create Winning Marketing Campaigns
• Branding Principles
• Design Management
• Integrated Marketing Solutions

Este workshop de treinamento é adequado para:

• Gerentes de marketing, gerentes seniores, gerentes de marca. Resultados
• Account Directors, Corporate Communications Team, Data Scientists.
• Marketing Directors, Design Directors.
• Directors, Leaders and Entrepreneurs.

Após a conclusão deste workshop de treinamento, você poderá::

• Princípios avançados de gerenciamento de marketing e aplicá-lo ao plano de marketing.
• Align both the marketing and branding strategy for Strategic Business Units (SBU’s).
• Troubleshoot under-performing aspects and revolutionize marketing management in the organization.